CBA holds Product and Franchise Expo 2018
Date Posted: March 6, 2018 at 02:40 PM
The College of Business Administration (CBA) Management and Marketing students held their 9th Product and 5th Franchise Expo as part of the university’s Foundation Week celebration at Saint Therese (ST) driveway from February 12-14, 2018.
The Product and Franchise Expo introduces various products conceptualized by the students and certified by the Department of Trade and Industry (DTI).
“Yung event namin is sponsored ng mga partners ng Adamson,” Micko Balitayo, a third year Management and Marketing student explained.
The event promotes the different types of products which were part of the students’ midterm exams and they needed to raise Php1,000.00 for them to pass; the product expo is based on home-made goods and provides a licensed privilege to the franchisee to do business and offers assistance in organizing, training, merchandising, marketing and managing in return for a monetary consideration.
“This year mas prepared na kami at mas marami ang mga nagparticipate na mga partners namin at tumaas din ang sales naming,” a fourth year student shared. Mervin Vince C. Lopez
