B.S.B.A. MARKETING MANAGEMENT

Curriculum Year 2020

First Year, 1st Semester
Subj No. Subj Code Description Units Pre-requisites Co-requisites
170001 MK111 ESSENTIALS OF MARKETING 3
5312 NSTP1 NSTP 1 3
Electives :
5302 CT111A CMT1
5308 CWT111 CIVIC WELFARE TRAINING SERVICE
4710 PE111 PHYSICAL EDUCATION 1 2
010004 EN110 PURPOSIVE COMMUNICATION 3
080076 HI112 READINGS IN PHILIPPINE HISTORY 3
600001 TH111E SEARCHING FOR GOD IN THE WORLD TODAY 3
130004 BE112 BASIC MICROECONOMICS 3
140035 MG226 THE ENTREPRENEURIAL MIND 3
Total Units : 23
First Year, 2nd Semester
Subj No. Subj Code Description Units Pre-requisites Co-requisites
4505 HU311 ART APPRECIATION 3
080078 PH114 ETHICS 3
040001 MH110 MATHEMATICS IN THE MODERN WORLD 3
140029 MG113 MODERN MANAGEMENT & LABOR RELATIONS 3
4711 PE121 PHYSICAL EDUCATION 2 2 4710
600002 TH121E RESPONDING TO GOD`S CALL BY BECOMING FULLY HUMAN 3 600001
070006 PC110 SCIENCE, TECHNOLOGY AND SOCIETY 3
5321 NSTP2 NSTP 2 3
Electives :
5310 CWT121 CIVIC WELFARE TRAINING SRVCE 2
5304 CT121A CMT2
Total Units : 23
Second Year, 1st Semester
Subj No. Subj Code Description Units Pre-requisites Co-requisites
600003 TH211E CELEBRATING GOD`S PRESENCE AS A CHRISTIAN COMM 3 600002
2031 MK424 DISTRIBUTION MANAGEMENT 3 140029, 170001
290125 IT112 LIVING IN AN IT ERA 3
2014 MK422 MARKETING MANAGEMENT 3 170001
4712 PE211 PHYSICAL EDUCATION 3 2 4711
2030 MK410 PROFESSIONAL SALESMANSHIP 3 170001
4403 HI311 RIZAL'S LIFE & WORKS 3
080077 HI113 THE CONTEMPORARY WORLD 3
Total Units : 23
Second Year, 2nd Semester
Subj No. Subj Code Description Units Pre-requisites Co-requisites
2007 MK421A ADVERTISING 3 2014
1961 MG221 GOOD GOVERNANCE & SOC. RESP. 3 2014
150002 BL311C LAW ON OBLI, CONT & BAS LABOR LAWS 3 140029
4713 PE221 PHYSICAL EDUCATION 4 2 4712
100003 CSE115 PRESENTATION AND GRAPHICS APPLICATION 3
260014 PY111 UNDERSTANDING THE SELF 3
600004 TH221E TRANSFORMING THE WORLD WITH VINCENT DE PAUL 3 600003
0388 MK400 MARKETING MANAGEMENT ELECTIVE 1 3
Electives :
1963 MG410 ENTREPRENEURIAL MANAGEMENT
2035 MK420 FRANCHISING
Total Units : 23
Third Year, 1st Semester
Subj No. Subj Code Description Units Pre-requisites Co-requisites
6652 MH226 BUSINESS STATISTICS 3 040001
2201 TX411 INCOME TAXATION 3
4910 PS221B POLITICS & GOVERNANCE WITH PHILIPPINE CONSTITUTION 3
170002 MK316 PRICING STRATEGY 3 170001
2024 MK323A RETAIL MANAGEMENT 3 2031, 2014
100004 CSE329 STRATEGIC BUSINESS COMM & PRESENTATION 3 100003
0389 MK400 MARKETING MANAGEMENT ELECTIVE 2 3
Electives :
170004MK318 CONSUMER BEHAVIOR
2028 MK325 NEW MARKET DEVELOPMENT
Total Units : 21
Third Year, 2nd Semester
Subj No. Subj Code Description Units Pre-requisites Co-requisites
1924 MG311C HUMAN RESOURCE MANAGEMENT 3 140029
2464 CSE328 MANAGEMENT INFORMATION SYSTEM 3 100003
2020 MK415 MARKETING RESEARCH 1 3 140029, 6652
140044 OM326A OPERATIONS MANAGEMENT TQM W/ EDUC TOUR 3 1961, 140029
010008 EN220 BUSINESS TECHNICAL WRITING 3
1938 MG411B PRODUCT MANAGEMENT 3 170001
0390 MK400 MARKETING ELECTIVE 3 3
Electives :
2027 MK315 COOPERATIVE MARKETING
170006MK425A SERVICES MARKETING
010005FL405 BASIC MANDARIN
Total Units : 21
Fourth Year, 1st Semester
Subj No. Subj Code Description Units Pre-requisites Co-requisites
140043 MG328 BUSINESS ANALYTICS 3 2014
130006 BE321A INTERNATIONAL BUSINESS AND TRADE 3 2014
170003 MK418A MARKETING FEASIBILITY STUDY 3 140029, 140035
2021 MK416 MARKETING RESEARCH 2 3 2020
1914 MG323 STRATEGIC MANAGEMENT 3 170001, 140029
0391 MK400 MARKETING MANAGEMENT ELECTIVE 4 3
Electives :
2033 MK426 SPECIAL TOPICS IN MKTG MGT
2038 MK429 STRATEGIC MKTG MAMAGEMENT
010006FL406 ADVANCED MANDARIN
170005 MK317 E-COMMERCE & INTERNET MARKETING 3 2014
Total Units : 21
Fourth Year, 2nd Semester
Subj No. Subj Code Description Units Pre-requisites Co-requisites
2015 MK423 MARKETING PRACTICUM 6 2030, 2024, 2007, 2007, 2007, 2007, 2007, 2007, 2007, 2007, 2007, 2007, 2007, 2007, 170002, 2020, 1938
Total Units : 6
ARCHITECTURE
B.S. ARCHITECTURE 2022 2020
BUSINESS ADMINISTRATION
B.S. ACCOUNTANCY 2022 2020
B.S. CUSTOMS ADMINISTRATION 2022 2020
B.S.B.A. OPERATIONS MANAGEMENT 2022 2020
B.S.B.A. FINANCIAL MANAGEMENT 2022 2020
B.S.B.A. MARKETING MANAGEMENT 2022 2020
B.S.B.A. BUSINESS ECONOMICS 2018 2013
B.S. HOSPITALITY MANAGEMENT 2022 2020
CERTIFICATE PROGRAM
EDUCATION
B. ELEMENTARY EDUCATION 2022 2018
B. SEC. EDUC. MAJOR IN ENGLISH 2022 2018
B. SEC. EDUCATION MAJOR IN MAPEH 2013 2011
B. OF SCIENCE IN EXERCISE & SPORTS SCIENCES MAJ IN FITNESS & SPORTS MGT 2022 2018
ENGINEERING
B.S. GEOLOGY 2022 2019
B.S. MINING ENGINEERING 2022 2019
B.S. CHEMICAL ENGINEERING 2022 2019
B.S. CIVIL ENGINEERING 2022 2020
B.S. ELECTRICAL ENGINEERING 2022 2019
B.S. MECHANICAL ENGINEERING 2022 2019
B.S. INDUSTRIAL ENGINEERING 2022 2019
B.S. COMPUTER ENGINEERING 2022 2019
B.S. ELECTRONICS ENGINEERING 2024 2022
B.S. CHEMICAL PROCESS TECHNOLOGY 2013
DUAL DEGREE OF B.S. MECHANICAL ENGINEERING MAJOR IN MECHATRONICS 2022 2019
B.S. PETROLEUM ENGINEERING 2022 2019
GRADUATE STUDIES
DOCTOR OF PHILOSOPHY IN MANAGEMENT 2014
M.A. EDUCATION w/ Specialization in SCH. ADMI & SUPERVISION 2021 2014
MASTER OF SCIENCE IN CHEMISTRY 2014
MASTER OF SCIENCE IN MANAGEMENT ENGINEERING 2022 2014
M.S. IN PHARMACY 2022 2017
MASTER IN INFORMATION TECHNOLOGY 2021 2014
MASTER OF ARTS IN THEOLOGY MAJOR IN SYSTEMATIC STUDIES 2011
MASTER OF ARTS IN THEOLOGY MAJOR IN VINCENTIAN 2011
MASTER OF ARTS IN THEOLOGY MAJOR IN MORAL STUD 2011
MASTER OF ARTS IN THEOLOGY MAJOR IN BIBLICAL STUDIES 2011
MASTER OF ARTS IN THEOLOGY MAJOR IN LITURGICAL 2011
MASTER OF ENGINEERING MAJOR IN CHEMICAL ENGINEERING 2022 2014
MASTER OF ENGINEERING MAJOR IN CIVIL ENGINEERING 2022 2014
MASTER OF ENGINEERING MAJOR IN COMPUTER ENGINEERING 2022 2014
MASTER OF ENGINEERING MAJOR IN ELECTRICAL ENGINEERING 2022 2014
MASTER OF ENGINEERING MAJOR IN ELECTRONICS ENGINEERING 2022 2014
MASTER OF ENGINEERING MAJOR IN INDUSTRIAL ENGINEERING 2022 2014
MASTER OF ENGINEERING MAJOR IN MECHANICAL ENGINEERING 2022 2014
MASTER OF SCIENCE IN BIOLOGY 2021 2016
MASTER OF SCIENCE IN CIVIL ENGINEERING MAJOR IN GEOTECH ENGG 2022 2016
MASTER OF SCIENCE IN CONSTRUCTION MANAGEMENT 2021
MASTER OF ARTS IN PSYCHOLOGY W/ SPECIALIZATION IN CLINICAL PSYCHOLOGY 2021 2014
MA IN PSYCH W/ SPEC. IN INDUSTRIAL PSYCHOLOGY 2021 2014
MASTER OF ARTS IN PSYCHOLOGY W/ SPECIALIZATION IN DEVELOPMENTAL/EDUCATIONAL PSYCHOLOGY 2021 2014
DOCTOR OF PHILOSOPHY IN EDUCATION W/ SPECIALIZATION IN EDUCATIONAL LEADERSHIP 2021 2014
MASTER OF ARTS IN EDUCATION WITH SPECIALIZATION IN PHYSICAL EDUCATION AND SPORTS 2021 2017
DOCTOR OF PHILOSOPHY IN EDUCATION W/ SPECIALIZATION IN PHYSICAL EDUCATION AND SPORTS 2021 2017
MASTER IN BUSINESS ADMINISTRATION MAJOR IN CUSTOMS COMPLIANCE AND SUPPLY CHAIN MANAGEMENT 2021
LAW
JURIS DOCTOR 2022 2018
LIBERAL ARTS
A.B. PHILOSOPHY 2013 2006
B.A. IN COMMUNICATION 2022 2018
B.A. IN POLITICAL SCIENCE 2022 2018
BACHELOR OF ARTS IN PHILOSOPHY 2023 2022
NURSING
B.S. NURSING 2022 2018
PHARMACY
B.S. PHARMACY 2022 2020
DOCTOR OF PHARMACY 2023 2019
SCIENCE
B.S. COMPUTER SCIENCE 2022 2018
B.S. BIOLOGY 2022 2020
B.S. PSYCHOLOGY 2022 2020
B.S. CHEMISTRY 2022 2020
B.S. INFORMATION TECHNOLOGY 2022 2020
B.S. INFORMATION SYSTEM 2022 2018
DUAL DEGREE OF BACHELOR OF SCIENCE IN COMPUTER SCIENCE AND BS COMPUTER SCIENCE AND INFORMATION ENGINEERING 2023
SENIOR HIGH SCHOOL
TRANSNATIONAL & DISTANCE EDUCATION