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News - January 2010

Adamsonians Join the Call for Global Climate Action

Date Posted: Jan 9, 2010 at 06:18:57 AM

On a bright December morning, popular singer/activist Noel Cabangon sang, “Magugunaw na ba ang mundo?” as more than 300 people gathered to demand a real deal. Students from the Adamson University’s Mass Communication Program joined the gathering and wore their red shirts to signify their unity with the world in calling for action during the UN Climate Change Summit at Copenhagen.


Junior and senior Mass Comm students joined the rest of the world for the Global Day of Action, an event spearheaded by Greenpeace Philippines and organizations under the “Tiktoktiktok” Movement held last December 12, 2009 at the Quezon City Hall’s Risen Garden. The program was part of a worldwide series of events that aim to force world leaders participating in Copenhagen to make a powerful decision and solid commitment “for a fair, ambitious and binding (FAB) deal.” This means that rich, industrialized nations must accept their carbon debt and historic responsibility; that global emissions of greenhouse gases peak by 2015 with industrialized countries agreeing 40 percent emissions by 2020 and moving away from business-as-usual; and that the deal will be worth the carbon and airfare they cost to negotiate.


The program’s climax was the noise barrage led by Kali drummer Paul Zialcita and the Aqua Drummers while unfurling the huge banner that said “Time is running out: CLIMATE ACTION NOW!” For more than fifteen minutes, Adamsonians and the participants representing other schools and cause-oriented groups made music and sounded their noisemakers to show solidarity. Afterwards Cabangon entertained the crowd with a few songs, among them “Umuulan sa Tag-Araw, Umaaraw sa Tag-Ulan,” his original piece about climate change.


Mass Comm’s participation is part of their Academic Service Learning (ASL) program to encourage students to leave the classroom and make their support and convictions known. Adamson’s ASL has many forms, and this activity highlights the variety of causes the ASL can take into its umbrella. Yael Esperat